By Raul Gorrín. To succeed in
business you must create a plan with goals and objectives and then be willing
to execute that plan through a phased implementation schedule. There are
several key planning factors for competitive success in business. To be able to
stay ahead of competition, you need to convert each of the factors of the
business plan into an executed action.
When creating your business plan, should be
focused on key areas of your business. According to Birnbaum Associates,
consultants in business strategy, a business plan must be based on specific
issues. Propose for example that you want to increase revenue by 10 percent
annually during the first three years of business. You must use this target as
a general statement and then create lists specific actions that will help you
achieve that goal. You will not be able to compete in the field if only raises
general terms in a business plan.
Market share
Capturing market share is one of the most
important factors of a business plan. You and your competition are trying to
reach the same goal. To succeed you need to have some element that helps set
you apart from the competition. Try to find out the areas where product
support, features, and product updates are relevant to your industry. Look what
their comparative advantages are in relation to other companies that are
competing in their sector, and create your advantage, it can be based on
pricing strategy, product availability and online support.
Customer
service
One of the key planning factors in customer
retention and maintaining a high rating on consumers is a good customer
service. An efficient customer service does not happen by accident; It is the
result of careful planning. Create a training program that will allow your
customer service representatives to continually hone their skills. It is
advisable to develop a survey system that allows you to reach your customers
and ask them important questions about areas such as product support, delivery
or satisfaction guarantee. To stay ahead of competition, you need to know what
your customers expect and how you can keep them satisfied.
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